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The PATA Nepal Chapter has been actively promoting tourism within Nepal and on the international stage, aligning with the core values of PATA to support its member organizations and contribute to the sustainable tourism development of Nepal.
Despite certain challenges preventing the Nepal Tourism Board from organizing international trade fairs this year, the PATA Nepal Chapter has not only secured a consistent space for the Nepal Pavilion but has also successfully maintained the visibility of destination Nepal at ITB Berlin, the world's premier travel hub, taking place from March 5th to March 7th, 2024, in Germany. Additionally, the chapter has facilitated the participation of private-sector tourism businesses that sought support amid uncertainties.
In collaboration with 38 Nepali exhibitors, the PATA Nepal Chapter will showcase and promote Nepal's diverse tourism products at ITB Berlin 2024. A briefing session held on January 19th, 2024, at Bricks Cafe, Lalitpur, Nepal, provided participants with necessary preparatory aspects and updates for the event. This timely initiative was well-received by all Nepali exhibitors, who shared their thoughts and feedback to ensure the success of their participation at ITB2024.
Reflecting on its history, the PATA Nepal Chapter, on behalf of the government, led participation at ITB and WTM from the 1970s to the 1990s before the establishment of NTB. Once again, the chapter has taken a timely initiative to lead destination promotion and ensure that the private sector does not feel disappointed.
Following the briefing session, the PATA Nepal Chapter Executive Committee was invited by tourism entrepreneurs from Chitwan, a popular wildlife destination in the southern plains of Nepal, for a FAM Trip and Executive Committee Meeting. The trip was hosted at the newly built Siddhartha Vilasa Banbas, nestled in lush green and eco-friendly surroundings near Chitwan National Park. The resort aims to revitalize the enchantment of Chitwan and provide a rejuvenated wildlife experience for visitors.
During the visit, the Executive Committee explored other properties, including Jungle Safari Lodge, Sapana Village Resort, and Riverbank Jungle Resort. Interactions with local stakeholders focused on tourism prospects and strategies to promote sustainable tourism in the region. The committee has decided to expand its operations nationwide by establishing offices in major tourist locations in all provinces, including Chitwan and Pokhara. A sub-committee has been formed by the PATA Nepal Chapter to draft the concept paper in this regard.
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